January 11-12, 2026 | Sheraton Times Square | NYC
Before you can register, you must log in to your NRF account.
If you don’t have an account, you will be prompted to create one before continuing to event registration.
Ready to register?
You can register now for your Retailer/Manufacturer All-Access Pass or check out the other options below.
Advance rate ends 1/7/2026: $400
Advance rate ends 1/7/2026: $500
Non-retailer rate (limit 2 passes per company): $2,000
Educator rate: $250
This pass includes access to all Keynotes, Interactive roundtable sessions, Expo, Breakfast, Lunch and Happy hours.
Retailer/Manufacturer member rate: $350
Retailer/Manufacturer non-member rate: $450
This pass includes access to all Keynotes, Interactive roundtable sessions, Expo, Breakfast, Lunch and Happy hours.
Retailer rate: FREE
This pass includes access to the Expo floor, where you can connect with technology and solution providers.
Press rate (qualification required): FREE
Analyst rate: $250
This pass includes access to all Keynotes, Interactive roundtable sessions, Expo, Breakfast, Lunch and Happy hours.
Exhibitors should register through the Exhibitor Resource Center (coming soon).
Login required. Contact your company's event lead for details.
Retail/Manufacturer Member: $400
Retail/Manufacturer Non-Member: $500
Non-Retail: $1000
Retail/Manufacturer: FREE
Reverse Logistics Association member vouchers will be accepted for NRF Rev 2026 registration.
Vouchers apply to individual or team registrations on a first come first served basis.
Phone: 864-208-2940, 9:00 a.m. – 5:00 p.m. ET
Email: nrfrev@maritz.com